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She's got money goals.

JetBlue and OneEleven Financial Wellness partner for She’s got money goals.

In the game of budgeting, the playing field isn’t always fair–especially for women. From a “pink tax” that has us paying more for the same things to a silly stereotype that women aren’t the best when it comes to managing our money (not true, btw). Statistically, women also live about 6 years longer than men, which means we need to invest even smarter so we can stretch our dollars farther. It can sometimes feel like the odds are stacked against us, but JetBlue wants to help change that.

She’s got money goals is a yearlong initiative where you’ll have the opportunity to build a solid financial foundation and take action on your personal money goals.

With savings ready to catch you when life throws a curveball and a spending plan to guide you every step of the way, achieving big money goals–like paying off debt, buying a home or investing in the future, doesn’t feel so far off.

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Recent Events

Wednesday, March 20, 2023, 12:30pm ET: She’s got money goals virtual kickoff.

Are you focusing on your finances in 2024? Then this is the event for you! Join BlueBenefits and OneEleven for an interactive webinar to celebrate the start of She’s got money goals. During this 30-minute virtual workshop, you’ll master goal setting and learn the proven ways to turn your money dreams into reality.

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Monthly Topics

We’ll be sharing education and tips each month on a variety of personal finance topics from boosting your credit score to saving for retirement.


March: Set money goals.

Let’s start off with intention by setting your personal money goals. Knowing your why and having a clear destination is the first step if you want to make progress on your finances. You can’t get there if you don’t know where you’re going, right?! This month you’ll gain a stronger understanding of your unique values so that you can identify your top goals and give your paycheck a purpose. 

April: Get organized and stay on track.

If you want different results, you have to do something different! Did you know that only 8% of people stick with their new year’s resolutions the entire year? You’re going to be the exception by putting in place the proven methods to achieve your money goals in 2024 and beyond. Prepare to get organized and take the necessary steps to stay on track!

Check back soon to see what other exciting financial wellness themes we will be exploring together this year!

Get started with your free membership to the OneEleven app.

Whether you want to build up your emergency fund, save for retirement or plan for an upcoming vacation, OneEleven has the tools and resources to help you achieve your money goals.

Your membership includes full access to the OneEleven app and one-on-one private coaching with your own dedicated Wealth Coach. You’ll also have the opportunity to join challenges and earn points for your progress!

Follow the instructions in your email invitation from hello@oneeleven.co to get started with your free membership to OneEleven.

Step 1: Download the OneEleven app from the App Store or Google Play.
Step 2: Sign in with your email address and temporary password found in your invitation.
Step 3: Join the Get Started Challenge!

Don’t see your email invitation? Please check your promotions or trash folder as it may have been routed there by mistake. If you need additional help locating your invitation, please email hello@oneeleven.co.

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Learn more about the OneEleven Experience.

Watch this video to learn more about what OneEleven has to offer.